The way we work

Before we commence any telemarketing activity it is important to develop a clear strategy with the client, including well defined targets and overall goals. In developing this strategy we will always endeavour to give the client exactly what they want. However, we have a great deal of experience in this field and therefore feel it is important that we work in partnership with the client to develop the strategy. Obviously the client has the final say but we will not be backward about coming forward with our ideas.

Once the strategy has been developed the operational team is put in place. Generally our call handlers work in teams, headed by a team leader. The role of the team leader is to ensure their team achieves and exceeds targets. To do this they run a continual programme of monitoring and training, while at the same time still working on the telephone as part of the calling team. By remaining part of the calling team they always know what the prospects / customers are saying and have a complete picture of the calling activity. This is invaluable when it comes to training as we can deal with issues as we come across them rather wait for a dip in results.

Directly, or indirectly through our account executives, each campaign is directed by our Call Centre Manager. This campaign management involves close supervision of calling activity and results and proactive contact with the client to ensure good qualitative and quantitative feedback from the calling team. Just as important however is the feedback from the client to the calling teams. This fluid flow of information allows us to react quickly to changes in strategy.

For more information call us on 01795 416614 or
email: ccm@telemarketingcentre.co.uk